Influence the Psychology of Persuasion by Robert B Cialdini, PhD

Compliance tactics used in the field of sales, fundraising and advertising, unveiled the six universal principles of ethical persuasion. The book explains the psychological triggers that influence people to comply with requests, and covers how these triggers are used. Use them to become a skilled persuader, or defend yourself against them. Hopefully, the principles will move the reader toward personal change, and act as a driving force for success.

New Revised Book Offers In-Depth Definition and Guide to Metapsychology:
This fourth edition of Frank Gerbode's "Beyond Psychology" expands on earlier versions and is a testament to metapsychology's success for over a quarter of a century. The book offers an in-depth look at how the mind works, what is reality to an individual, and how to help a person move beyond pain and suffering to live a happy life.

Your Defiant Child: Review:
The whole family can lose its affection for each other. Parents blame each other for the destructive behavior of the defiant one. Siblings can end up hostile toward parents and the defiant sibling. That's how one defiant can bring the whole family down.

Cognitive Dissonance and the Shroud of Turin:
This is a review of a book titled, "Mistakes Were Made (but not by me): Why We Justify Foolish Beliefs, Bad Decisions, and Hurtful Acts," by Caroll Tavris and Elliot Aronson. It applies the psychological principles of the book to the existence of God, Resurrection of Jesus, and the Shroud of Turin.

Intelligence and Bell Curves - A Book Review:
Human intelligence is quite vast indeed. Consider if you will the huge range that we have. We know that the average is 100 IQ as per the definition of the intelligent quotient test. We have people we consider mentally challenged down at levels of only 60 points, and we have humans as high as 185. That brings the difference at 125, and that's just huge. Consider that most all of the animals on the planet that we know about have IQs of 60 points or less, with the exception of squid, dolphins, elephants, and other animal primates like humans.

Learning to Listen Better With ADHD - An Act of Self-Love:
One of my clients - I'll call him Jake - had an easy time making friends because he was outgoing, funny and very friendly. He had a hard time keeping friends though because of his lack of listening skills.

THE TIPPING POINT, How Little Things Can Make a Big Difference:
This book is about contagion, how an idea, a product, a book, song, movie, or a phone can suddenly become the item to have. What causes one product to succeed while another fails? The point where an item becomes an overnight success is the "tipping point". Once you reach the tipping point there is no stopping the flood.

Book Review - 'The Dance Of Anger' by Harriet Lerner:
Depending on your relationship with anger you might not think this is a book for you but, upon reading its subtitle 'A woman's guide to changing the patterns of intimate relationships', you might reconsider. This book is about teaching women to identify and work with their anger by looking at the true source. As Harriet Lerner explains, anger is a signal worth listening to that can transform your life and relationships.

Best Motivational Books:
Dan Pink's DRIVE jumps on motivation and rides it like a motorcycle on a mountain road. There are twists and turn - but the more you ride, the hotter it gets. You know - that feeling of freedom, raw excitement and the sheer rush of being alive. Oh - haven't felt that way in a while?
Influence the Psychology of Persuasion by Robert B Cialdini, PhD Influence the Psychology of Persuasion by Robert B Cialdini, PhD Reviewed by ESATRA on 9:35:00 PM Rating: 5
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